Barcelona to Face Real Madrid in Travis Scott Jerseys — When the Ball Matters More Than the Music

This season, Barcelona continues to experiment not only with its lineup but also with what’s on its jerseys. Thanks to a creative partnership with Spotify, the Catalans are treating fans to a new surprise: for El Clásico against Real Madrid, players will take the field with… Travis Scott on their chests. No, he won’t be playing forward — it’s just that his album “UTOPIA” is so relevant that its logo will adorn the sacred blue-and-claret kit.

Obviously, Barça has decided: if you can’t beat Real, at least you can surprise them with fashion trends and marketing insights. Well, music brings people together! If the Spotify logo on the jersey used to be a running joke for Barcelona, now it’s a portal into the world of hip-hop. Who’s next — Oxxxymiron on the shirts against Girona? Or the band Zveri for the match with Atlético?

Still, fans have a chance not only to laugh but also to buy a limited-edition jersey. True, the price is about the same as a ticket to a Scott concert, and the fame is about that of a backup goalkeeper on the bench. But at least you’ll be able to tell your descendants: “Look, son, this isn’t just a Barça jersey — it’s a whole era, the era when football and show business merged in a frenzy of marketing.”